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Production-first AI product studio

Bring the messy idea. Leave with a real AI product.

Your idea, spec, or workflow. A real v1 in 4 weeks. Built past the demo.

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The problem

AI demos are easy. Real products are harder. A slick prototype falls over the first time real users, real data, and real edge cases touch it, and the thing you actually need stays stuck.

Proof

Built past the demo. Shipped in market.

Before · the mess

The deposit that stopped being cash

De-Posit · Rental property · proptech

  • Deposit refund query (fwd: fwd:)
  • applications_final_v3.xlsx
  • Proof of payment? (WhatsApp, 23:41)
  • Dispute letter, unit 14B

After · shipped

De-Posit · dashboard
De-Posit · dashboard

Cash deposits replaced with secure pre-authorisation — tenants move in without a lump sum, landlords keep full protection.

Before · the mess

The bills nobody read

Verifyt · Multi-site retail · utilities

  • INV-0847: electricity recharge
  • tariff_schedule_2025.pdf (unread)
  • Landlord invoice ≠ meter report?
  • Query logged, no response

After · shipped

Verifyt · flagged mismatches
Verifyt · flagged mismatches

Every electricity bill audited the day it lands — meter report vs tariff, landlord invoice vs meter report, refund-ready dispute reports.

Businesses we've worked with

  • De-Posit logo
  • Verifyt logo
  • Maroela Media logo
  • ReturnIT logo

How the build works

Three steps, each named by what you get.

01

Product Proof Week

You leave with a build-ready v1 scope, a working proof you own, and a fixed quote.

02

First Version Build

A real v1 in 4 weeks: working software, demoed on your own data.

03

Product Build-Out

A named product milestone every month, month-to-month.

Other agencies build you an MVP and call it the product. We build the v1. An MVP is what our build looks like halfway.

AI where it earns its keep

AI has a job, or it stays out of the way.

  • Reads every line of every bill
  • Qualifies enquiries before they go cold
  • Measured, not promised
AI Scorecard · measured results
AI Scorecard · measured results

Straight answers

The questions you’re probably holding.

Why not just hire a dev team?

Useful later, expensive too early. You may not know what team you need until a first serious version proves the shape of the product, and you get that from us before committing to a full payroll.

Why not a bigger agency?

Big agencies are built for broad programmes, with process weight and handoffs to match. We keep product thinking and build execution in the same room, close to the problem, with no sales layer and no delivery relay.

Why not a freelancer?

Cheaper, but you usually end up as the product manager. The hard part isn’t only the code. It’s turning the idea, spec, and workflow reality into the right first-version decisions. We bring product judgement, build, and handover together.

Isn’t four weeks just an MVP?

No. An MVP is what most agencies hand over as the finished project, roughly the halfway mark of this build. The v1 goes further: foundations, polish, measured AI, handover, and a build-out map. The difference is a demo you apologise for versus a first version you can use, test, and sell.

Will this be a throwaway prototype?

No. The first version is the start of the product, built on foundations meant to carry the next phases. Both client platforms run in market today on what their first versions became; nothing was thrown away and rebuilt.

What clients say

Built with them. In their words.

Proking Solutions made designing our new platform effortless. They were efficient, easy to work with, and consistently delivered results that exceeded expectations, often anticipating our needs without lengthy explanations. I'm looking forward to continuing to develop our product with them.

Willem Van der Merwe

Co-Founder, De-Posit

Adam Bravo

Co-Founder, Verifyt

Eugene Lottering

Head of Projects, Maroela Media

Louwrens Olivier

Owner, ReturnIT

Bring the messy idea.

One week. A working proof you own. A straight answer on what to build.